Intersport Run Reigate appoint Breathe Unity PR
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The award-winning Intersport Run Reigate Half Marathon and 10K has appointed Sports PR company Breathe Unity to manage all PR and media enquiries for this popular event at Surrey’s Priory Park.
Starting in May 2017, Breathe Unity will focus on raising awareness of the race in the running community and increasing the pace of sell out for the 2017 event, which takes place on Sunday 17th September 2017.
Now entering its fourth year, the Intersport Run Reigate Half Marathon and 10K is a firm fixture in the running calendar, boasting fantastic community support and a beautiful route through rural Surrey on closed roads.
The event begins its campaign with Breathe Unity as it celebrates winning Gold for the UK’s Best Half Marathon (less than 5,000 runners) at The Running Awards 2017, the only independent awards ceremony celebrating the best of running and its culture. This follows its Silver award in the same category in 2015.
Since the half marathon was set up in 2014 by local running enthusiasts, the event has grown to include a 10K and a cumulative kids’ race, extending its appeal to runners of all ages and abilities. This ties in perfectly with Run Reigate’s commitment to promote health and wellbeing in the borough, and with Breathe Unity’s effort to inspire a healthy lifestyle through their work in PR.
Offering a high quality runner experience with a large event village, huge bag drop, race pacing, chip timing, live music, gourmet food village and children’s activity village, the Intersport Run Reigate Half Marathon and 10K is a highly professional event with a fun and friendly atmosphere.
Race Director Dave Kelly commented, “We are delighted to announce that we have appointed Breathe Unity to look after the press, media and more for the Intersport Run Reigate Half Marathon and 10K. Their exceptional industry knowledge and experience will take our PR strategy to the next level and increase awareness of the event among the wider running community. As we enter our fourth year it is the right time to bring in Breathe Unity, who have enormous experience in mass participation events, to help us take the race forward.”
Rebecca Richardson, MD of Breathe Unity, added, “We are thrilled that Breathe Unity has been chosen to manage the PR for the Intersport Run Reigate Half Marathon and 10K. With these two races plus a fantastic kids’ race on the same day, all in a beautiful and accessible location, the event has huge potential and we are excited to help it grow and reach out to an even wider audience. We look forward to working closely with the organisers to deliver all their PR requirements and more.”
Breathe Unity is a Sports PR company based in Manchester, with a portfolio of other high profile and award-winning sporting events.
The date for the 2017 Intersport Run Reigate Half Marathon & 10K is Sunday 17th September 2017. Entries are open now, with individual entry £33 / £35 for the Half Marathon and £30 / £32 for the 10K. The Canon Kids Race is open to young runners aged 4-15 years and costs £12.
Go to www.runreigate.com for further details and to sign up.
You can also like the Facebook page www.facebook.com/runreigate and follow @runreigate on Twitter.
